Instagram can be a great place to build relationships and generate business. BUT, only if you have the right audience following you on there! But, how do you attract the right audience? Here are 5 things you should do that will definitely help…. 1. Share the...
If you’re feeling a bit stuck with what to post right now on social media, then the answer to that is to think about how you can help people. This situation has brought up a lot of new needs. By helping your audience meet those needs, you will raise your profile,...
There’s no denying that this is the weirdest of times for us all. Whether you’re having to juggle working from home with your children there, stop the routines you’re so used to like going to the gym (and the pub!), having financial concerns or the...
Every day we’re being hit by different types of marketing. TV ads, billboards, leaflets, Google searches, emails and, of course, social media posts. As such, as marketers of a business, our subconscious absorbs these different types of marketing. Then, when we...
At the age of 24 years old, freshly married, I decided that employment wasn’t my future and I started my first business. Last week marked 10 years in business for me. It has definitely been a rollercoaster. I’m not a big rollercoaster fan (mainly because I have a...
While I am of the thinking you can’t be everywhere on social media, unless you have both resource and time, I do think it can be easy to overlook platforms that could have a significant impact in marketing our businesses by claiming our audience doesn’t use it. This...
