Reviewing Your Year On Social Media

The end of 2019 is fast approaching!! I for one am very excited for 2020.  It’s going to bring a lot of change in my business and a new approach to how I do things. A big part of that for me is going to be planning my content for the year ahead (look out for the...

What Do Your Audience Want On Social Media?

If you want social media success, the most important thing to focus on is your audience.  It is very tempting to focus your content on what you want to tell people.  But if you instead shift that to what they want to hear, you are likely to achieve so much more...

What Should We and Shouldn’t We Be Posting on LinkedIn?

It feels like LinkedIn has had a bit of a revival recently.  The new layout seems to be working well.  The app has improved.  And, it seems that people are committing to putting content out via their personal LinkedIn profiles.  I’m really enjoying being part of...

5 Ways To Use Humour In Your Social Media Posts

I often ask people I’m training to think about what they love seeing on social media.  And most of the time it involves humour.  Humorous posts are very popular on social media.  They give us a light relief from our day.  And possibly something we can relate to....

Will you marry me?

Engagement should be one of the most important aspects of your social media strategy.  Just as with a proposal of marriage, engagement signifies a long term relationship.  A bringing together of two people.  And in social media terms, it’s not much different!...